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A Greater Vision – October 22, 2014


Grower-Shipper Association Foundation, and supported by CSU Monterey Bay and the Central Coast Ag Task Force.


A Greater Vision – The Business of Healthy Eating
A Greater Vision is an annual education event providing a series of public forum featuring speakers and panel discussions from community members, academic researchers, elected officials, public agencies, and agricultural representatives.


Wed. October 22, 2014 – 2:00pm – 4:30pm


California State University Monterey Bay (CSUMB) – University Center Ballroom


The series addresses agricultural issues important to agriculture and the larger community, and is designed for the general public. Central Coast agriculture grows fruits and vegetables recommended for a healthy diet. Currently the agriculture industry and public health are both working together to protect the environment and prevent diseases like diabetes. A public-private partnership, uneasy at times, is emerging to address this challenge.

In this series, we will examine how the system of production agriculture and the promotion of public health can work together to provide value added produce at an affordable price, while protecting farm workers and the environment. In three annual sessions, experts will examine this challenge to and how it can be addressed through public policy, marketing programs designed to promote the public good, and ne production technologies.
There is no charge to attend.


Darlene Din, office: 831-422-9007, Cell: 831-682-073.

Greater Vision 2014:

The Business of Healthy Eating: Public Health and Agriculture: In It Together for Healthy Eating
Produce companies are in the business of growing and selling produce. Public health officials are concerned with promoting healthy eating to combat obesity, diabetes and heart disease in the population. This session will examine this important alignment between produce businesses and public health, and the strategies being used by each of the players to achieve their common goal of increasing consumption of fruits and vegetables.

2014 Speakers:

  • Dr. Brad Barbeau, Associate Professor, CSU Monterey Bay
  • Dr. Shyam Kamath, Dean, CSU Monterey Bay College of Business
  • Linda McGlone, M.P.H., Special Projects, Monterey County Health Department
  • The Honorable Sam Far, U.S. Reprehensive for California 20th Congressional District
  • Dr. Lorelei DiSogra, Ed.D.,R.D., Vice President for Nutrition and Health at United Fresh Produce Association
  • Dr. Edward Moreno, M.D., M.P.H., Health Officer and Director of Public Health, Monterey Health Department
  • Gina Nucci, Director of Healthy Culinary Innovation, Mann Packing Company
  • Dr. Tish Sevene, Associate Professor, CSU Monterey Bay Department of Kinesiology

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